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As the leading source for purchases, the internet has become an essential platform for selling your services. A website is the selling point for companies to customers and plays an instrumental part on deciding whether to conduct a business transaction.

First impressions are everything. To ensure that a customer endures a pleasurable experience on a site, companies need to make their site user friendly.

Many sites follow the WC3 standard as a guideline to whether their site is well constructed. Visitors that have positive experiences will be more likely to return at a later date, refer friends or even subscribe to a newsletter.
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