With a report on Brand Republics that The Times website has lost over a million readers, is this evidence that paywalls don’t work, or just a lull in the summer months.
It’s hard to tell exactly from the ComScore figures but it does not look good so far for Mr Murdoch. However, it is still relatively new and the changes did come into play over the summer months so the industry will wait longer before making any judgements.
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Times loses 1.2 million readers – Brand Republic News.
decreased subscription rates and falling ad revenue. Many publishers have already gotten their feet wet in the digital world by maintaining limited on-line versions of their papers, but with the Apple iPad now upon us the question becomes, will digital publishing be the death of the traditional newspaper? Some experts believe it will.
Social media and mobile define the ways fans communicate with each other when watching the FIFA World Cup, according to research from the Internet Advertising Bureau and ESPN.
Social networks are becoming more popular than search engines in the UK, according to figures from Experian Hitwise, but are you more likely to gain the quality of traffic that search engines can provide?